Last month, the United States Postal Service (USPS) filed a notice in the Federal Register of their intent to update address standards for mailers. In addition to aligning the address database product cycle with other mailing products, the proposal calls for more frequent updating of mailing addresses. Effective July 1, 2021, the period for coding addresses for automation and carrier route mailings will be reduced from 90 days to 60 days before the mailing date.
This is a reasonable standard and should be embraced by business mailers.