Trends in Print and Mail

The US Postal Service (USPS) is in financial trouble. The decline in mail volumes has accelerated in the last year. At the same time, the USPS is losing market share in the package shipping market. Aging facilities and vehicles hamper efficiencies. Congress appropriated billions for electric vehicles and charging stations, but that will only cover a small percentage of the investment needed. 

The response from the USPS is to raise rates – aggressively. The current plan is to raise rates twice a year, in January and July. The January rate increase will be based on the Consumer Price Index (CPI-U) and the July increase will be CPI-U plus factors for mail density and retirement payments. This tactic is driving down mail volumes at the fastest rate since the Great Recession. 

With the current pandemic, there’s been a renewed call for more states to offer voting by mail. Not as an exception to voting in person, but as the preferred method for elections. There are already five states that conduct elections entirely by mail: Colorado, Hawaii, Oregon, Washington and Utah. 21 other states allow voting by mail for certain elections. Expansion of voting by mail seems to be a natural progression.

Election authorities must take action to ensure integrity and visibility throughout the process. That includes a high-integrity production system for printing and mailing, plus using the US Postal Service (USPS) Informed Platform for mailing and receiving ballots.

On Sunday, I received an email from a client concerned about his disaster recovery plans. In the first line of his message, he acknowledged it was the weekend and added, “Unfortunately my brain won’t allow me to take too much time off!”

We then exchanged some emails and texts, with plans for a call on Monday morning to review his options. I know he didn’t want to bother me on a Sunday, but he had to start working on the problem as soon as possible.

When I started as a mail clerk in the early 1980s, postage meters were clumsy mechanical devices. We’d use a fan scale to determine postage, and then turn dials by hand to set the amount. For postage refills, I’d pack the meter into a plastic case, and lug it to the post office .With a check in hand, wait in line for a window clerk, who would break the lead inspection seal, reset the meter, attach a new seal, and hand it back.

I was a mail center supervisor when “postage by phone” refills were announced, and scales were integrated with the meters. Several years later, electronic information-based indicia (IBI) meters became mandatory. Meters were then connected to the internet, allowing for remote monitoring and management. Instead of static slugs, users could add digital messages using their meters.

It seems that every day, there’s a news story about hackers stealing customer information from a computer system. Most publicized cases involve large companies being hacked for credit card information and passwords for millions of people. Small companies are hacked too, but those stories don’t seem to grab as much attention.

Physical mail is fairly secure and is protected by federal laws enforced by the US Postal Service Inspection Service (USPIS). With a heritage that traces back to Benjamin Franklin, the USPIS aggressively pursues criminals who use the mail to attach or defraud victims. Companies and individuals put great trust in a sealed envelope marked “First-Class Mail”.

In the past, creating transactional mail documents was performed by companies using internal systems. Printers were directly attached to the mainframe computer system. The mail services department was in the same building, if not in the same room. There were tight controls from data to print to insert to delivery to the post office.

In October 2001, an unknown terrorist sent envelopes containing anthrax through the US Postal Service (USPS). The intended targets were news broadcasters and elected officials. One envelope was misdirected, and ended up at the State Department, where several employees were seriously injured.

17 years later, another terrorist is using the mail to attack people. Instead of anthrax, pipe bombs were sent to a cable news company, past presidents and elected officials. One package was misdelivered to the return address on the envelope – the local office of a congresswoman.

There are diverse types of mail centers ranging from small inbound operations staffed by 3 employees to large production operations that print and mail a million pieces a day. No matter what type of work you process, the layout and design of your mail center has a direct impact on your effectiveness and efficiency.

The 5 key principles and concepts when designing a mail center are:

“Want of care does us more damage than want of knowledge.” – Ben Franklin

Recent incidents involving suspicious mail highlight the need for an effective mail center security plan, paired with ongoing training. In Kansas City, MO, a suspicious package that smelled like ammonia sickened several people at an IRS building. In Queensbury, NY a suspicious package delivered to the courthouse was sent through an X-ray machine, and officers observed an object that appeared to be a hand grenade.

Security in your mail center is always important, 365 days a year. Increased volumes in packages due to internet shopping can lead to a lax attitude. Managers must take a proactive approach towards security and awareness by reinforcing the basics, reexamining current plans, and increasing the amount of training.

Most companies have some sort of Information Technology (IT) recovery plans. These plans range from nightly back up with offsite storage of data; to fully redundant, mirror IT systems established at different locations. However, startling few companies have complete document processing disaster recovery plans.

Someone asked Robert Baden-Powell, the founder of scouting, "Be prepared for what?" Baden-Powell replied, "Why, for any old thing."